Today, we discuss trying free keywords search tactics, site content, and other strategies for ranking higher in Google and all search engines.
Anyone looking to rank their sites higher in search engines most likely knows that’s not easy to accomplish.
I’ve done free keywords search, paid keywords searches, and paid backlinks too. It’s all relevant to this business.
There was a time you could rank a site based on simple criteria.
Those days are long gone as Google, Bing and Yahoo have all changed the way a site gets ranked.
The content on the page will determine the relevance of the keywords to that content.
That means you had better be certain it’s correlating to your content.
Sites that do not adhere to these rules will not be ranked nearly as high in the search engines. They may be penalized depending on the reasons.
This changed the game in ranking a site and in my opinion, it also leveled the playing field.
Google is the reason why quality content matters, so it’s best to bring lots of great factual information.
Ranking on page one in the big search engines is possible and likely if you train with Wealthy Affiliate.
I think Google, Bing, and Yahoo are doing a great job of sorting out the bad sites from the good. That is as far as ranking a spam affiliate site or a content site that offers little reader value goes.
Knowledge is power, but it’s king when it comes to writing informative content on your sites.
What Is Keyword Searching
For those wondering what is keyword searching?
It’s a process of finding specific keywords that are almost guaranteed to rank.
Picking the right keywords for your site’s content depends on the content itself.
Most of the time related keywords will also rank your site higher in the search engines.
The closer you can get your keyword concerning your content the better.
Real success can happen when you have paragraphs with multiple keywords that all correlate to the content.
To find the best keywords to use for your site, it’s best to use a known top-producing keyword tool. I like Jaxxy it produces some awesome results and is a great tool to amplify your site traffic.
There are plenty of great tools for keywords out there, but to me, Jaxxy serves me the best. While you can use Jaxxy for free, it is highly recommended to go with the premium version.
I also use another fantastic tool called Semrush and it is a top-notch SEO tool that I still use daily.
The big difference with Semrush? You can see exactly what keywords your competitors are using to rank their sites in the search engines. Quite helpful in getting pages ranked with the first-page rank alongside the competition.
Both of these tools offer free trials and free versions, but of course, the premium is best.
Content Writing Websites
To get higher rankings with content writing websites the content should be well researched and known to be factually accurate.
A Google bot will be reading your content and it’s a very important fact to not overlook, be original.
When it comes to Google, Bing, and Yahoo it’s almost like taking a test and trying to get the highest grade you can.
Obviously your not going to rank every single keyword you use, but the more you can, the higher your site ranking.
This is why quality informative purpose serving information is relevant to your site being ranked higher in any search engine.
Anybody writing site content can rank and some will have the proper keywords being relevant to the content, some won’t.
You certainly don’t want content that doesn’t belong on your site like automotive products on a health food site for instance.
Page relevance is everything in ranking your sites and the content you offer needs to match as close as possible. You want to make a perfect blend of knowledgeable information on an ascetically pleasing page.
The structure of your content is also taken into consideration on your page ranking and your page theme itself will also get a grade based on the theme ascetics.
This is why sometimes it pays to use paid themes over the free ones out there.
WordPress has free and paid themes, I have used both and I get more interest using my paid themes. Perhaps the most important advice I could ever give is, Don’t Copy Content!
Every search engine including Google checks content for plagiarism, when found a site will get penalized in their search engines.
Google Site Analytics
Google site analytics should be done with every page or post created using a tag tracking script with Google Analytics. The tag script should be inserted in the head of every page or post to be tracked.
This will track your keywords and tell you which ones are effective, and what pages are getting visitors.
With a new site that has no authority, I suggest looking for keywords using a keyword tool like Jaaxy or Semrush. Look for well-ranking keywords that are slightly off-point from direct keywords.
They have fewer competing sites ranking over the direct keyword, however, those keywords always get less traffic.
When you target these off-point types of keywords you will rank higher in the search engines. More so than you would with a direct keyword on a site that has not yet reached an authority status.
A website can’t start out using the big keywords, that will have the site competing with bigger authority sites.No new website could ever rank with so many other authority sites already ranking on those same keywords. When using the term off-point keywords I’m talking about slightly-off keywords that linger very close to the site content.
You have to think outside of the box and get creative to rank your pages in Google, Bing, and Yahoo search engines.
Reach for the little traffic and let it snowball into massive success over time. Unbelievable success will be on the horizon. Perhaps the best benefit of using off-point keywords is that with quality content comes authority ranking.
Website Health Monitoring
Website health monitoring is crucial, always keep sites healthy with updates and consistent content being added.
Some platforms like Wealthy Affiliate have automatic website health monitoring that updates you of any site issues.
To keep a site healthy you need to frequently add content, keep themes updated, and have visitor engagement.
All plugins should be up to date and compatible with the latest version of WordPress and your theme.
Using an Older plugin can cause security issues if it’s not been updated for the latest version of WordPress.
Try using a limited number of plugins and no large images in PNG format. Also, make sure all of the media of the site is optimized. Most important of course is being indexed and ranked in Google, don’t forget your XML file.
That covers most of the basic requirements of a healthy site. In addition, you can create a Gravatar and link all of your sites to that profile. Once created, you can leave comments on sites and link back to the Gravatar.
When visitors leave comments, it shows engagement when you answer them, the search engines also rank comments. Google ranking is based on over 200 ranking factors, and somewhere at the top of the list is site speed.
Gravatar is a great way to bring extra visitors to your site that might otherwise never get to see it.
How To Find Niche Products
One question I get asked in Wealthy Affiliate is how to find niche products, it’s asked every day.
People overthink how to find a niche product when first starting affiliate marketing.
Niche products are a great way to earn money from your sites.
Many people earn by joining affiliate marketing platforms like Amazon and many others.
Wealthy Affiliate is the best platform to learn how to become successful in the business of affiliate marketing.
People often ask me, what are some good niche ideas?
To answer that question it depends on you and what you like.
A niche is a group of people interested in buying a certain type of product. An affiliate will create a review of those products with real information. it’s good to create around things like hobbies that you already enjoy doing.
You should know about the product so you can provide relevant information to readers on your site.
It’s best to be involved in something you like to do and already have some knowledge in that niche you write about. If you like to fish, write about it and offer fishing equipment, it’s that simple.
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Once you complete the training you will know exactly how to become a super-wealthy affiliate.
You will have the ability to change your life!
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Because of the free starter membership at Wealthy Affiliate. WA is the best platform to learn affiliate marketing.