Affiliate marketing is a huge multi-billion dollar open business platform and the pitfalls with affiliate marketing can be bad. Anyone can take advantage of affiliate marketing if you’re looking to get into an online business for very little cost.
One problem is people who know nothing about affiliate marketing blindly join programs. They’re looking to make money, but then they never earn a dime. This is not uncommon in the overall business of affiliate marketing.
It is claimed that 90% fail when attempting to become an affiliate marketer, it’s because of their lack of experience. One of the biggest pitfalls with affiliate marketing is that people join programs to promote products with no clue how. With no experience of how to actually do any kind of affiliate marketing successfully, they always quit.
I wish that was the only pitfalls with affiliate marketing but it’s not. Here, I’ll go over a few other pitfalls with affiliate marketing to look out for with your affiliate marketing business. As the world of affiliate marketing continues to evolve it changes the way we reach people every day in this business.
Not that long ago 100% of affiliate marketing was done by way of a computer. That number changed drastically with mobile technology paving the way for the new world market over the last 10 years. Today it is critical to have mobile-friendly sites because there are many more purchases made by way of mobile phones now.
Earning money as an affiliate marketer is probably the best most effective way to earn an income online. You don’t own products, you have no shipping and you deal with no customers directly.
You also have nothing to do with returns and you still make a nice commission for your link referrals. As the internet grows each day, so does the interest in people making money online.
Many are specifically looking for affiliate marketing because of the reasons I just mentioned above. It’s a fantastic way to earn an income online and for some that can be an enormous income.
Affiliate marketing can be lucrative for an experienced professional but for someone with no experience it can be a nightmare. Just trying to make some extra money can be crazy pull your hair out frustrating. Like anything else, if you don’t understand then you need to study and learn the exact process of affiliate marketing.
What Are Some Common Pitfalls In Affiliate Marketing?
There’re many pitfalls in affiliate marketing but here I will discuss a few of them that are common mistakes.
Some affiliates will make these mistakes and especially if your new to the business of affiliate marketing.
These are all avoidable pitfalls if you don’t make the mistakes below.
These are bad mistakes because you’re making these mistakes before you really get started in the business itself.
When you make these mistakes starting out, your business will drown before you get your niche to see a profit.
The Wrong Affiliate Program
This first mistake can cost you profits, reader engagement, and click thru’s with your programs. Many winds up sorry they ever decided to go in that direction. Affiliate programs are plentiful everywhere and the one thing you want to do is join the right one. Find one that’s the right fit for you to promote as an affiliate.
I can’t tell you how many times I hear that affiliates are unhappy with their chosen niche. With every chosen niche comes the affiliate product’s that they are promoting.
This happens when new people join Wealthy Affiliate. The community tries to help direct people to get into the right niche. Then we help new members with finding their niche products.
People are so excited and jazzed with big dreams of making money online and many join Wealthy Affiliate with those dreams. The problem is they want to make huge amounts of money tomorrow and it simply does not work that way. Building a successful business online from scratch takes time, work, and knowledge for it to be a successful online business.
Base Products On Your Knowledge
In the haze of seeing dollar signs, people tend to pick the wrong niche and products to start their business. After weeks of doing hard work, they suddenly question their choice for the niche they are promoting. This happens constantly, narrowing down a good niche relies on your inner interest, your passions, things you love, and hobbies.
You want your niche to be about something you enjoy talking about with people. Make it something you don’t mind typing for the content of your site. Learn how to find a niche product.
The subject should be something you have a good amount of knowledge to lend to the discussion. Don’t make the mistake of selecting a niche because you think something’s cool, or trending, select what you know about.
Imagine trying to promote something because you think it’s cool or you always had a slight interest in it. When affiliates do this they wind up in a niche they know nothing about, they also run into problems creating content.
Take some time when creating your new niche and think hard about something you are really into in your life. Turn that passion into a business to make money online, most important avoid anything that you know nothing about.
When it comes to creating content there’s always a bit of research involved. However, it can be far less when you have knowledge of your selected niche. Pick products that you know about, select ones that you can offer actual insight about. Find the products that can truly help your readers no matter the cost or commission to be made.
Don’t ever decide product promotion based on commissions or product prices, it should be based on knowledge.
Stop Joining Every Affiliate Program
Many years ago I was guilty of doing this. I joined so many affiliate programs that I would forget I was an affiliate for some of them.
I would find out when I’d try to join the program a second time.
The instinctive need that I must join this program was always lurking. What happens is you begin to lose order keeping track of your programs and those affiliates disappear.
Join One Affiliate Program
The thought behind joining more affiliate programs is the more you promote the more you make as an affiliate. Except that’s not how affiliate marketing works at all. Another reason people join so many affiliate programs? They’re not making money from the last ten programs they have previously joined.
You do not need 10 affiliate programs or platforms to promote from, in most cases, you only need one. Sometimes you only need one direct affiliate program from one company product.
There’s no reason to confuse yourself with so many programs. Join one and get to know the platform and most importantly, you should read the terms of service.
Every affiliate program has rules to follow and simple mistakes can cost you money. For instance, with Amazon, you can not advertise any product prices anywhere on your page.
Not in the content, not on a button, nowhere. Amazon will boot you from the program for terms of service violations and they keep any future sales until you remove your site links.
Some affiliates may not see notifications from Amazon and go on for weeks not knowing they are not getting paid. Streamline your business for simplicity and stay within the guidelines. You will do great with your business, but if you somehow mess up, you can wind up paying a price.
The idea is to pick one affiliate program offer and focus directly on that offer. Stay away from the need to have a dozen affiliate offers on your page. Google will penalize you for affiliate spam and your page will be off running in 12 directions. Stay focused on one solid affiliate offer and write the best post you can write about that product.
There are many niche programs with some really great high commissions. I’ve seen some that are up to 100% commissions on some upfront products.
Of course, there are many PLR products that offer 100% commissions as well. However, a high commission does not always mean big conversions or huge money for you.
You can usually find good decent-priced products with great commissions of at least 40% and promote on your site. People think you need an Amazon product, but that would be wrong because Amazon only pays about a 5% commission.
To make $50 bucks with Amazon you would roughly need about $1000 in sales and Amazon commissions often fluctuate. Some are about 1% to around 8% for affiliates, not all products pay 5%, some pay much less. That’s for you to investigate.
There are many products that may be related to your niche that platforms like JVZoo or Clickbank offer their affiliates. Many have 50% commissions and to put that in perspective, you would need one sale of a $100 product for a $50 commission. Maybe earn 2 sales on a $50 product instead of a 5% Amazon commission.
Create Long Term Success
Don’t focus on money and stay focused on the end results to pull you through to success. That will come from the sales from traffic visiting your pages. Organic traffic is the best traffic that visits your pages because they’re actively searching for what you’re offering. These visitors are laser-targeted, your conversion rates will see a huge increase.
Work diligently at one niche, focus on only the one to start out with. Most of all don’t give up! After some time when you see some results happening, that’s when you can begin promoting a second niche.
You still must continue with content on the first niche, it’s a ton of work. The idea with affiliate marketing is to create long-term success and that’s a slow and steady time-consuming process.
When you get started with affiliate marketing the process will be hard in the beginning. The learning is challenging with a huge learning curve for many new affiliates, but it’s well worth learning this business.
A common misconception about affiliate marketing is that Amazon started the business of affiliate marketing and that is wrong. Amazon was founded in 1994, but back in 1989, a man named William J Tolbin was the first-ever affiliate marketer.
This explains the story because ever since 1994 Amazon has definitely contributed to the online affiliate marketing world. Affiliate marketing has grown and businesses around the world continue joining Amazon’s multi-billion dollar business platform.
Are You An Endorsing Product Owner?
One mistake new affiliates make is attempting to promote products they don’t own or use personally. This doesn’t mean that your niche is wrong.
You may know a ton about your niche, but not know as much about a product you’re attempting to promote. The research must be done in this case.
You can’t say what the products have done for you personally if you never actually tested or used the products. Actually being able to prove using products with media of you and the product is gold for affiliates.
Honest truthful reviews or testimony endorsing products you own can boost your trust 10 times.
Own Your Products
The best practice is to find a product you’re willing to spend money on to try out. If you can’t afford to spend money, try promoting some products that you already use and probably know everything about. When you promote the products you already use words tend to flow naturally because you’re writing from real experience.
Promoting products online can be a tough task for many who attempt to become an affiliate marketer. For those who learn the process and actually follow through with the training the skies the limit.
When you vest yourself in a product you should always use that product or service. That’s the best way you will convince readers without much effort needed.
Count on customers leaving if they think your content is fake or created for the sole purpose of making money. People want realism and honest truth of what you’re offering them. You need to be able to deliver that truth to them with your real content information.
Ideally, you’re helping people through your review or article page by offering real knowledge about certain products. People searching for product answers or solutions may land on your very helpful site full of answers. How impactful you make a content post is entirely up to you. However, you never want to try to force an offer.
Build Business Trust
You don’t want your content to read like a manual or description of the product. You want it to read like a friendly story about the product and explain how it helped using the product. Make your content fun using witty, funny, and most important truthful facts about your niche product. Don’t treat readers of your content like customers.
Friends trust each other and that’s the point. People won’t buy any product if they don’t trust you or your site they landed on from a Google search.
Your primary focus is to gain their trust and keep them engaged by reading on your page. This is why you need to stand out by using witty funny truthful facts to engage your readers.
Owning the products means you can take pictures or videos with the products. You can make funny clips to give readers a quick laugh. This creates a visitor’s trust connection and most people tend to read the entire article before leaving your site.
Credibility is everything in the online business world. If you’re on the good side of credibility it will project and amplify your affiliate marketer online brand. The bottom line here is you really should be promoting the product’s that you actually use. To tell the truth, your opinion of these products makes for some great affiliate marketing.
Content Is Your Power
When someone reads your truthful engaging testimony about specific products it might trigger them to try it for themselves. Your content is power and as an affiliate that includes all of your media images, videos, and words. These must all be palatable with your products.
If you take 10 blogs created about the same niche from 10 different people you’ll get 10 separate results overall. If you put those blogs in front of millions of visitors some of them will outperform others.
The end result means that some affiliates made money and others made zero. This is why you want your site to be one that stands out from the rest of them.
That happens by offering solid truthful useful information to welcome site visitors that find your posts in the search engines. These mistakes are commonly made by new affiliates trying to make money online. They should be avoided when starting your journey into affiliate marketing.
Just make sure your products are tested by you and they do exactly what they are supposed to do before promoting them. Products that are proven with great testimony have a much longer retention rate and a far less return rate. That’s over an untested product, it’s best to make that product connection and provide actual truthful information.
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